AmirR

//Amir Rozenberg, Director, Product Management

About Amir Rozenberg, Director, Product Management

Amir Rozenberg is the director of product management, responsible for core product strategy at Perfecto Mobile, the leading digital cloud and test automation company. Amir has pioneered mobile quality practices in Perfecto to extend the service across the application life cycle. Amir has extensive experience in the digital industry with expertise in areas including application development, testing, delivery and monitoring. Amir led successful synergies with Microsoft, Blazementer, HP and others to optimize value delivery to our customers. Prior to working at Perfecto Mobile, Amir led the mobile monitoring practice at Gomez/Compuware. Prior to Compuware he led the founding of Adva Mobile, a direct-to-fan mobile marketing startup, as well as various leadership positions at Groove Mobile, Nextcode Corp. etc. Find Amir on Twitter (@Amir_Rozenberg), and LinkedIn (http://www.linkedin.com/in/amirrozenberg). Amir commonly writes for Dzone, CIO Magazine and other publications.

The 3 Big C’s of Agile Development and Testing

In the age of Agile and Digital Transformation strategies, every brand is looking to set themselves apart. In order to excel strategically in the implementation of your digital transformation you need to be offering services to end users on their terms, on their devices, at their convenience, streamlining and differentiating features. On top of that, end users expect everything to look great, work perfectly...quickly. When choosing your digital transformation strategy, there are key tradeoffs to

Mobile Testing on iPhoneX – What Developers Need to Know

Apple (again) reinvented the display with the introduction of the notch on iPhone X screens (soon on 3 more models, and likely, eventually, across the fleet). From a developer perspective, that innovation may not have been as popular. So much so, that Apple approved a ‘Notch Remover” app. The introduction of the notch made it confusing for app developers to know exactly how to develop the app. There is what's called a “safe area” to

Increase Performance in Cross-Browser Testing with Zero Effort – Here’s How

Introduction Are you used to getting a certain amount of data from your testing practices? Did you know that today you can extract more data from your existing testing practice…with zero additional effort. This all plays into the shift left movement that delivers insight – earlier and easier. When thinking about shifting left, you should answer one of these questions: 1. What new insights can I gain earlier? 2. How easy is it to

The next generation automation testing for video streaming apps by Perfecto & Accenture S3

How many times have you heard this phrase while watching a game on your phone: “Touchdown!!” (or GOAL!!) but all you can see is the loading dial? How about this: you are sitting on an airplane, trying to watch a video on the flight WiFi and it just stops or pauses constantly. Maybe you’ve tried to watch some home improvement or recipe video that was impossible to watch because it just kept stalling?

Perfecto Automates Face ID Flows for iPhone X

Prior to the iPhone X launch, many people doubted the premise of leveraging face ID as the exclusive biometric authentication measure. Post launch, the Face ID feature is widely used, and Apple is planning to transition all future devices to this authentication method. For mobile brands, Face ID impacts user adoption and application usage tremendously. It streamlines key transactions in the user flow to a degree that was not possible before. Face ID can streamline

  • Simplify Mobile Testing

How Do You Test Automated Data Entry for Mobile Web Apps? A Tip We Gave to Our Customer

These days, many brands are finding new ways of streamlining the user experience in order to drive higher adoption rates, increased security, and user satisfaction. Onboard sensors offer a great alternative to tedious manual data entry; in many cases, this not only enhances and simplifies the user experience, but also can allow for the creation of new and compelling flows. Indeed, the successes which have followed the addition of fingerprint ID- and soon, face ID-

iPhone 8 on iOS 11 is Out – Are You Testing on it Today? You Can….

Perfecto is excited to announce the availability of iPhone 8, 8+, running iOS 11 GA, as of today, Sep 22nd, 2017, 8AM EST. iPhone 8 and iOS 11 pack a number of new features and changes that require intensive testing for all applications, web and mobile. The majority of Perfecto customers were able to preorder these devices in advance and start testing already this morning. The ability to run automated testing in a cloud environment

5 Cross-browser Testing Mistakes You Might be Making Right Now

In our business, we have a unique opportunity to see the strategic problems which, sadly, lead some teams to fall short of their web quality goals. The direct outcome of these failures:  poor customer experiences and impacts on businesses’ bottom lines.  Also, having to retool your quality strategy costs time and money- and sometimes even employees!   So, you’d like the recipe for cross-browser testing success?  Well, in principle, the ingredients are pretty simple:  

Perfecto Release 10.4 Drives More Value Through Coverage Expansion and Reporting Updates

We’re excited to share several significant new Perfecto features, driving added value to our customers. Working agile, not all sprints drive significant value; however, some recently released features paint a dazzling picture of value and deliverables! Fastest Desktop Web Solution  Release 10.3 included the latest “Turbo Web” solution. The new solution features a 3-4 second browser launch time and accelerated script execution process. We’ve tried this with a number of customer test automation scripts. The

Increase Test Automation with Touch ID & Fingerprint Authentication Simulations

The usage of biometric sensors, such as Touch ID or fingerprint authentication, to elevate the security of mobile applications has been proliferating significantly. A key factor in this trend is the convenience and simplicity offered to the end user via onboard sensors. Users and brands are benefitting from increased sense of security in user flows: initially, biometrics were perceived as a credential-form replacement at the login stage. However, nowadays, in-app transactions such as purchases (games,

Perfecto Offers the Fastest Web Test Automation in the Cloud

At Perfecto, since the introduction of desktop web browsers to the continuous quality lab, we’re seeing tremendous growth in new test cases, acceleration in frequency of executions, usage of key browsers and versions, and overall significant growth in the number of executions with a need for web test automation.  This isn’t unique to Perfecto’s customers: we see a clear intensification of the test activities, whether managed within the test team, development team or both. Another

Discussing The Importance of Streaming Video Quality with Stephen Dolan Sr.

Video streaming is becoming one of the key elements of modern digital applications. They enable innovation, new user experiences and new business models in many verticals, from retail, FinServ, social, media, etc. The entire ecosystem is going through a revolution: the application architecture is changing – the delivery formats, screens and devices used to consume content, etc. I am joined by my colleague Stephen Dolan Sr, Product Manager at Accenture, to discuss some of the

  • Mobile Testing Emulator

User Journey, A Way to Prioritize Your Test Strategy

In the current age of delivering highly complex digital applications, in a competitive market for high-expectation end users, maintaining quality seems like a daunting task. Furthermore, agile cycles are shrinking to meet competitive deadlines. A typical product owner needs to balance 3 sprint investments (frankly, on a daily basis): innovation, tech debt and bugs, and testing. They all need to be optimized. In the case of testing that means considering: efficient parallel executions, ongoing availability

Test Automation for Windows 10 Surface

About Windows 10 Surface Windows 10 Surface machines are becoming popular laptops, so many enterprises are developing Windows applications for this platform. The default browser on these machines is Microsoft Edge, which has several form factors and can behave as a laptop or a tablet. In short, there’s a lot that’s new and different on these machines that can go wrong. Naturally, test automation is the appropriate direction for ensuring high quality of applications and

Mobile Testing of Location-Powered Android Apps

Mobile Testing Background Have you ever been in a situation where you’re trying to hail a car service or find a nearby coffee shop and your phone location has you a few blocks away, and the circle covers a two miles radius? Understandably, it drives users nuts! This is why it's important to have mobile testing for your location-based app.   Figure 1: Location accuracy could impact where your driver would pick you up. Many

Performance Testing in the Age of Agile and Digital Transformation

Performance Testing Has Evolved Performance testing does not resemble what it used to be, say, five years ago. When you examine the tools provided and their capabilities, they tell a story. Careful examination and tuning of the scalability, potential break points, and efficiency of backend services was the main objective. What changed? Here are a few pointers to get started: Digital transformation: The pivotal role played by mobile apps and web sites in the core

How to Handle Pop-ups and Out-of-Window-Artifacts When Web Testing

Out-of-window user interaction is fairly common these days with desktop websites. Popups can be used to grab users’ attention or to serve a specific function that one may not want to deliver in the body of the page, etc. Some examples include login popup, and the ability to save or refresh a password in the browser. Recently, HTML5 added common popups which request access to user location, microphone, and memory. The latter, for example, allows

Quality Testing: Challenges Insurance Companies Face in the Battle to Become Digital

  Insurance companies are making their way into the digital space after a slow uptake compared to fintech and retail verticals who have responded to the rapid digital disruption. There’s no denying that QA, test and dev teams in this industry face many hurdles in terms of rolling out quality mobile and web apps, and providing optimal UX across the many complex digital touch points associated with insurance transactions. The big question now is how

Testing Functionality, Responsiveness and Rendering on Geico’s Responsive Website

Responsive web development requires detailed attention when incorporating testing practices; the same (hopefully) code is intended to render on many screen sizes and operating systems/versions. In addition, HTML5 functionality may assume access to local sensors to drive a richer and streamlined experience, for example, automatic location detection, further complicating the responsive web test strategy. The testing matrix becomes sizable, while the time-to-test shrinks from increasing competitive pressure and the transition to agile. In this article I'll

  • Automotive Testing Tools

Perfecto Release 9.3 Is Major Push Toward Efficient Continuous Quality

Perfecto’s Release 9.3 delivers a significant number of new capabilities and service improvements. It’s not every release about which we’d write a dedicated blog post, however I felt compelled to share my perspective on the value points that this tremendous release delivers. In the area of digital testing, we’ve made a significant leap in our alignment with market share of desktop OS and browsers. According to Net Market Share, the following represents the current distribution: Desktop

  • Mobile Banking Continuous Quality

Accelerate Continuous Quality in Mobile Banking and Retail

In their Q3’ 2017 earnings report, Bank of America reported growth in their online and digital banking adoption to 21 million mobile banking active users. "That’s better for customers, it’s also better for our shareholders," said Paul Donofrio, Bank of America CFO. "It’s one-tenth the cost of walking into a branch.” Key to mobile banking continuous quality success is automation. The Bank of America example is not unique and is in line with the trend toward digital banking interactions

  • Mobile Testing Across All Digital Platforms

Mobile Testing Tips: Watch the Market, Focus on Betas

The rate of new technology adoption has been accelerating at a staggering pace. When it comes to mobile devices, updating operating systems has become a no-brainer -- people assume they're getting the new feature-packed release shortly after it's become available. Hence, the frequency of these releases makes mobile app testing an imperative for every digital enterprise. Some adoption stats iOS 9 crossed 50% adoption a mere 11 days after its launch in Sept. 2015. By

  • Bridge the Business and IT Gap

The ‘Digital Shift’ Offers Chance to Unify IT and Business

Think of your favorite brands -- a bank, an athletic apparel chain, an airline -- and consider how much more you engage with them via mobile devices compared to five years ago. No contest, right? Mobile is now the predominant customer engagement point for so many brands. But with this power comes great responsibility, as users' already-high expectations for performance rise every day. And while mobile apps are a major part of our digital lives,

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